Company Name: Waste & Environmental Technologies Ltd Co Ltd
 
Management Function Analysis
The company is a good example of entrepreneurship and at the present stage, their entrepreneurship has led them to market leader position in the area of environmental protection.

The couple that opens up yet another restaurant takes a risk, but may not be qualified as entrepreneurs. On the other hand, someone who questions value, standardizes the product, redesigns processes and tools etc. and in the end, drastically enhances the yield from resources, and creates a new market and a new customer is a real entrepreneur.

The vision, perseverance, innovation, and professionalism of the corporate leader have taken the company to a novice market, creating new customers, providing a new business service and satisfying a new market need. They are helping to create the market in which companies start to see the need of environmental protection and see the relationship between their own business success and the degree of environmental friendliness of their business operations. In other words, the company has been able to identify the unfulfilled gaps for their client companies and has been able to bridge the gap with professionalism.
 
Implications for SMEs
Two key issues may be drawn to the attention of SMEs. The first issue is what exactly is an entrepreneurial business idea and the second issue is the importance of environmental friendliness to business success.

Entrepreneurial business ideas will promise sustained growth of the business, while those SMEs that are on stagnant growth can only be classified as "Life Style" business.

Individual customers and corporate customers are increasingly demanding the service or product provided to them is produced in an environmentally friendly way. The trend will wipe out those SMEs that cannot ensure environmental friendliness in their operation processes.